Advertising Fireworks, Social Bonfires View more presentations from John V Willshire Advertising is like fireworks. Fireworks are attention grabbing beacons on steroids. Fireworks burn very brightly, but die very quickly. You need to keep lighting fireworks to keep folks interested, which is expensive. If advertising is a firework, then social media is a bonfire. Building a really great bonfire takes time. At first,…Learn more
A lot has happened in the world of social media marketing in the past few years. 2012 is bound to be quite a monumental year for the evolution of marketing. Pestering potential customers with pushy sales pitches is a thing of the past. Sharing useful information and peaking your customer base’s interest has become the more effective way to get leads. The…Learn more
In honor of ClickCom’s Free WordPress Training that is held every other Tuesday we asked the ClickCom staff to chime in on the benefits of using WordPress as a content management system (CMS). Emily B. - Project Coordinator “WordPress is just such a blank canvas, people can really make it their own… there are so many ways to customize and change sites,…Learn more
“SEOs must now look at their work through a holistic lens that takes into account all elements of a site. Things like design, user experience, and truly engaging content are now all considered by Google in algorithmically measurable ways. User metrics are critical as well. If this boils down to a few specific points, it is that testing and consideration…Learn more
“The American attitude towards efficiency and execution should always underlie architecture.” – Helmut Jahn Design makes the website pretty, programming makes the website function, content is the information contained within the site, and information architecture is like a road map that links everything together. During a search engine optimization assessment at ClickCom one of the first aspects of a website…Learn more
“For tomorrow belongs to the people who prepare for it today” African Proverb Content is king Consistent, interesting, and informative content will help your website succeed in the long run. Natural backlinks will always win Publish great content and encourage your readers to share it and you will build natural backlinks. Personalized search will be a reality Ideally you will…Learn more
I am an artist. It’s what I do. When I paint a picture, I have everything I need in order to do a complete painting, including my paints, brushes, palette board, canvas, and various painting media, solvents and whatnot to control the paint consistency, and paint thinner or Pink Soap Brush Cleaner to clean up when I’m done. When my…Learn more
FOR IMMEDIATE RELEASE Contact: Katelynn Alexander Tel. 704/365-9970 x 117 Email: katelynn@clickcom.com John DiCristo of ClickCom is a Groundbreaking Industry Leader in Digital Marketing ClickCom’s Chairman of the Board, John DiCristo, has been personally selected to serve on the Web Design Board of Advisors at UNC Charlotte, Office of Extended Academic Programs for the next two years (2011-2012). “As…Learn more
Communicating your web needs to a developer can seem like a daunting task. Preparation is key. The more information you provide the better product the produced. Check out this article to help you get an idea of the kind of information a developer will need from you to make your vision a reality. Here is some basic information ClickCom generally requires…Learn more
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